Overview Reports
What this report shows
Overview Reports provide a summary-level view of campaign performance. Use them to monitor click volumes, conversion counts, and rejection rates across all your campaigns in one place. Two report types are available:
- Overview Report (Global): Aggregates click, impression, and conversion data across all advertisers, publishers, offers, and sub IDs.
- Events Overview Report: Summarizes the total number of events recorded for a specific offer within a selected time frame.
How to access it
Navigate to Reports > Overview Report for the global view, or Reports > Events Overview for the events-only view.
Available columns and metrics
| Column | Description |
|---|---|
| Clicks | Total click count for the selected period and grouping |
| Impressions | Total impression count (if impression tracking is enabled) |
| Conversions | Total approved conversions |
| Rejected | Total rejected conversions with reason breakdown |
| Conversion Rate | Conversions divided by clicks, as a percentage |
| Revenue | Advertiser revenue for the period |
| Payout | Publisher payout for the period |
| Profit | Revenue minus payout |
| Traffic Insights | Column toggle that adds fraud signal summary (see Traffic Insights) |
You can show or hide individual columns using Edit Columns.
Filters and date ranges
- Select a date range using the Date Picker (preset ranges or custom)
- Group results by: Advertiser, Publisher, Offer, Sub ID, Country, Device, OS, or Browser
- Apply filters to narrow results to specific publishers, offers, or date ranges
- Save a filter + column combination as a Custom View for one-click reuse
Export options
Click Export to queue a CSV export of the current report view. Large exports are processed asynchronously — download the file from Reports > Download Center once the status shows Completed.
Related reports
- Traffic Insights — drill into fraud distribution, device breakdown, and ISP data for any row
- Click Reports — row-level click data for deeper investigation